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Self Publishing (3) Crowdfunding your Creative Project

19 October @ 15:30 - 17:00 BST

Virtual Event Virtual Event

Could you rally readers and supporters to fund your next book?

Join author, Joy James, who has completed her second successful crowd-funding campaign to finance the publication of her illustrated book for children: 101 Black Inventors and Their Inventions, and Oriana Leckert, Director of Publishing and Comics Outreach at Kickstarter.com, as they discuss the possibilities, practicalities and potential pitfalls of crowd-funded publication.

Chaired by Margaret Skea, historical fiction author and SoA Management Committee member.


What will this session cover?

The discussion will cover topics including:


  • Guidelines
  • Preparation
  • Process
  • Publicity
  • Schedule
  • Rewards
  • Top Tips


Who is this session for?

This event will be of value to anyone interested in finding out what is involved in this innovative method of funding your work; and will aim to answer the question, ‘Crowd-funded publication – is it for me?’



  • 5 mins – Welcome and introductions by Management Committee member, Margaret Skea
  • 50 mins – Discussing common questions with UK author Joy James and Oriana Leckert, Director of Publishing and Comics Outreach at Kickstarter.com
  • 20 mins – Additional questions from the audience
  • 5 mins – Summary and closing comments, Margaret Skea


Send us your questions in advance

If you would like to send questions in advance, email margaretskea@hotmail.co.uk with ‘Self-Publishing’ in the subject header. We will prioritise questions sent in advance and answer as many as we can on the day.

SoA @ Home Fundraising Bookshop

Browse our virtual  Bookshop.org and Blackwell’s stores featuring books by authors and speakers taking part in the SoA @ Home Festival. When you make a purchase using our affiliate links. A percentage will go to the Authors’ Contingency Fund, providing hardship grants to authors in financial difficulty.

The line-up


Joy James

Joy James lives in London with her family after returning from a lifestyle move to Antigua in the Caribbean, during her children’s formative and school years. Of mixed heritage, she recently started writing non-fiction for children, funding their publication via the Kickstarter crowd-funding platform. Her Black Inventors series stems from personal experience of the lack of books with Black role models to help inform and inspire her children.
@JoyJamesAuthor / Twitter  | Joy James Author | Facebook

Oriana Leckert

Oriana Leckert is the Director of Publishing & Comics Outreach at Kickstarter, where she helps creators bring a marvellous array of literary projects to life. She’s written and edited for Vice, MTV News, Slate, Hyperallergic, Gothamist, Atlas Obscura, and many more. Her first book, Brooklyn Spaces: 50 Hubs of Culture and Creativity (Monacelli, 2015), grew out of a multi-year project chronicling the rise and fall of under-the-radar creative places across New York City.
www.oriana-leckert.com | @orianabklyn / Twitter


Margaret Skea

Margaret Skea is an award-winning author of five historical novels and one published collection of short stories. She is particularly interested in the twin challenges of bringing relatively unknown historical characters out of the shadows and providing an authentic ‘you are there’ experience for the reader.
margaretskea.com | @margaretskea1 / Twitter



Book your place using the registration form below.

All SoA @ Home professional development events are free for members only but, if you can afford it, we recommend a minimum £5 donation to the Authors’ Contingency Fund to help us support authors facing financial hardship during the health crisis. DONATE HERE


19 October
15:30 - 17:00 BST
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