Guide to Publicity and Marketing


A basic guide to on Publicity and Marketing. SoA member? – you can download this guide for free from the Member Area of our main website.

Note: this digital publication will be immediately available to download in PDF format on completion of your order.

A basic guide Publicity and Marketing. This guide covers:

  • what to do before publication
  • what to do on publication
  • national opportunities
  • local opportunities
  • online opportunities
  • paid-for publicity

Our Quick Guides are designed as brief introductions to their topics. If you’re an SoA member, please contact our advisors with specific enquiries – email [email protected] or call 020 7373 6642.